Blacks in Performance Marketing
2023 has been a great year for the Blacks in Performance Marketing community, and as customary, we aim to provide a recap of the most significant events of this year.
We’ve shared enriching experiences, connected with both members and non-members, heard truly inspiring stories, and gained insights into the world of marketing during our meetings and events:
It was an incredible experience sharing insights at the DE&I breakfast, alongside members from Women of Martech, Blacks in Performance Marketing, and Consumer Consent. We had the opportunity to listen to some of our members who were featured speakers at the event.
Explore Shawn Curwen's wealth of experience in Operations leadership spanning over two decades. Delve into his expertise in financial management, business process optimization, human resources, business development, and project management. Learn how he contributes to DiversityInc's mission of providing crucial insights and data-driven strategies for advancing diversity and inclusion.
We were part of the Affiliate Summit West 2023 conference in Las Vegas, where BiPM members gathered to share knowledge, build relationships, and drive success.
Check out this article shared in celebration of Black History Month. Read by Matt Tilman, Vice President of Blacks in Performance Marketing, it tells the story of how the business community in Atlanta came together to support Martin Luther King Jr. and honor his Nobel Peace Prize in 1964.
Dive into meaningful conversations about Black History Month in our latest meeting. Members passionately discussed the significance of recognizing and celebrating the contributions of Black individuals to society, along with the importance of allies.
In celebration of National Women's Month, BiPM hosted a special event featuring dynamic Black women in marketing: Asia Adell, Corrina Moman, Lisa S. Jones, and Kisha Velazquez. They shared valuable insights on navigating the workplace, making the recording a must-watch for those seeking inspiration and guidance in their professional journeys.
We participated in LeadsCon 2023 in Las Vegas, connecting with BiPM members and other companies and organizations.
During the event, Sharonda Weatherspoon shared her career journey with us, guided by our host Danielle Jennings. She spoke about the challenges and triumphs she faced along the way. As Senior VP of Stores for Ralph Lauren, Sharonda oversees all aspects of store management and is a driving force in RFID technology. She's been with Ralph Lauren since 1999 and is responsible for the consumer experience of over 8000 employees.
In this meeting, we covered the latest community news, discussed the 'Voices of the People' Survey, events, and more!
Arvell Craig, an expert in Enterprise Conversational AI at Knowbl, emphasized the vital role of AI in driving business success during the event. As a committee member and respected speaker, Arvell guided us through the fascinating world of AI, its tools, and the reasons to implement it in your business based on his own experience.
On this 4th of August, we proudly commemorate the 3rd anniversary of Blacks in Performance Marketing 🎉
On September 1st, we were part of Contact.io in Denver! Excited to connect and share.
We delved into the profound impact, and at times the absence, of Diversity, Equity, Inclusion, and Accessibility (DEI&A) in our professional lives through the 'Let's Continue the Conversation' Survey. The discussions and diverse perspectives that surfaced from this survey have set the groundwork for ongoing dialogues that will continue to evolve and expand in our future meetings.
Dive deeper into the findings and join the conversation on DEI&A by reading the full article of the survey Here
BiPM was proudly represented at PACE ACX 2023 in Charlotte, with many of our members actively participating in the event!
At our Monthly Meeting, Rahsaan, Director of Investigation at Lockheed Martin, shared his diversity and inclusion journey—from a law clerk in New Jersey to roles in government labor relations. He emphasized the pivotal role of anti-discrimination laws, stressed the need for sustainable diversity efforts, and discussed mentorship, representation, and ongoing struggles for equality, concluding with advocacy against complacency and the role of entrepreneurship in reducing inequality.
Chris Rogers, a visionary leader and philanthropist, shared his inspiring journey and insights on fostering equity and inclusion at the event. From facilitating a $1 million donation to Benedict College to delivering over a million pounds of food during the pandemic, Chris's impact is truly remarkable. He also discussed challenges in talent development and accountability in the post-pandemic era.
Member Spotlight 2023
Member Accomplishments 2023
Other resources
This year has flown by, leaving behind significant events, memorable achievements from our members, and efforts that make a difference in the Performance Marketing space and beyond.
To each of our members, thank you! Thank you for being a part of Blacks In Performance Marketing. We look forward to what awaits us in the next year, 2024.
And if you haven’t joined yet, what are you waiting for? Register here. Invite a friend or colleague, and let’s continue expanding our mission.
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